What to do in the first week of a slow store
The order of operations, so you are not optimising the wrong thing for a fortnight.
Measure before you touch anything
A baseline you can point at later is worth more than the first fix. Run the speed test, save the report, and write down the date — everything you do afterwards is judged against that page, not against a memory of how it felt.
Week one is for finding out what is expensive. Week two is for removing it.
The order
- 01Third parties firstThey are the biggest line and the one you can act on without a developer.
- 02Images secondCheap, safe, and usually the largest single asset on the page.
- 03Theme code lastHighest effort, and the only one that needs a rebuild to do properly.